SEO SEM Professionals Blog

/SEO SEM Professionals Blog/
6 12, 2016

All You Need to Know About Google Mobile-First Index

2016-12-06T13:24:52+00:00 December 6th, 2016|SEO|

Google has announced a roll-out of a new update known as the mobile first-index. This update simply means that Google will be using the mobile platform first to rank your web pages as opposed to the current desktop platform. The shift to mobile-first index was motivated by the fact that more Google users today [...]

18 11, 2016

Search Algorithm Life-cycles and Their Effect on Successful SEO

2016-11-11T13:23:20+00:00 November 18th, 2016|SEO|

What Are Algorithms? In general, algorithms are mathematical instructions used by computers to perform different tasks. Google’s search algorithms are designed to sort web pages and display the most suitable results by finding websites with the right keywords and ranking them on the result page. The rankings depend on a few aspects, one [...]

9 11, 2016

Local SEO and Its Value To Small Business

2016-11-10T16:27:39+00:00 November 9th, 2016|SEO|

If your business has local customers, the importance of having good local SEO for your website cannot be overemphasized. Simply put, local SEO experts can provide you the most important form of advertising you can use to reach new customers within your geographic area. Local SEO is also quite effective at getting repeat [...]

8 11, 2016

Reputation Marketing and Its Benefits

2016-11-12T18:47:03+00:00 November 8th, 2016|Reputation Marketing|

In this age of information, reputation marketing is the future of the marketing industry. Users no longer blindly use the services of a company – they simply open their browser and search for online reviews. It is evident that bad reviews can greatly damage the reputation of a company, even if they are [...]

7 11, 2016

Voice Search: Can You Be Found?

2017-02-13T09:01:02+00:00 November 7th, 2016|SEO|

Voice search has recently become more important than ever before. The future of SEO strategies and search optimization in general highly depends on the Internet users’ ever-changing habits, and marketers are advised to take this into consideration. Reasons for the Growth of Voice Search There are a few causes for the enormous [...]

24 10, 2016

The New Method of Referral

2016-11-12T18:34:37+00:00 October 24th, 2016|Reputation Marketing|

We've all been told that referrals are one of the best forms of advertising. Let's face it, we generally trust the recommendations of those we know especially when they have had a positive, first-hand experience with a product or service provider. Referrals are good in a number of ways: prospects are more [...]